At Primal, hunting is a family business. We welcome veteran hunters and curious non-hunters, outdoor enthusiasts, and city dwellers, and anyone else who shares our interest in the art of hunting. Maybe you love to hunt, maybe you want to try, or maybe you’re just looking to learn. We believe that hunting is more than a hobby- it’s a journey of self-discovery. It’s a chance to get away from the daily grind, make new memories with friends, immerse yourself in nature, and remind yourself of your place in the world. We’ve been in business since 2005, but we’re just getting started on our journey. We invite you to travel with us and show the world what it means to be Primal. Welcome to our family.